Netflix, Pixar, MIT Leaders Share Insights at Azerbaijan’s INMerge 2025

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Baku, September 30, 2025

The INMerge Innovation Summit, organized by PASHA Holding, wrapped up in Baku after two days of high-profile discussions on technology, investment, and cross-border collaboration.

This year’s summit drew more than 5,000 participants, including 150 speakers, 100 startups, and over 80 venture funds from Azerbaijan, Turkey, Georgia, Kazakhstan, and Uzbekistan. The agenda covered eight key areas: fintech and responsible banking, data and artificial intelligence, Industry 4.0, telecom, marketing, e-commerce, and investment.

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The opening ceremony featured Economy Minister Mikayil Jabbarov, Minister of Digital Development and Transport Rashad Nabiyev, and PASHA Holding CEO Jalal Gasimov.

On the final day, Netflix co-founder Marc Randolph delivered a keynote on the company’s journey “from idea to success” and offered guidance to startup leaders. He joined a panel on creativity and experimentation alongside Gasimov, MIT professor Hal Gregersen, and Pixar co-founder Ed Catmull.

Other panels explored venture capital in the region, the impact of marketing and social media on business and culture, the rise of artificial intelligence, and aligning data and the energy sector with global business trends.

The summit concluded with the InBattle startup competition, where 40 teams competed. The grand prize went to MULK PROTOCOL.

Held for the fifth time, INMerge has become a regional platform for innovation and investment, building strong cross-border ties and aligning local ecosystems with global trends.

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